Hunting ~ Fishing & Everything You Need
On Highway 22, Just South Of The Montello Dam
326 Main Street  Montello, WI  53949 ~ Phone: 608-297-7170 

At the Holliday Sports Shop it is always fishing season. The Holliday carries an enormous selection of fishing tackle, rods, reels, baits, lures, equipment and apparel for all of your fishing needs.  Located just south of the Montello Dam on Highway 22 in Montello, Wisconsin. The Holliday Sports Shop is the place to go for local information along with all your gear, ice, beverages, food and snacks for your day on the lake, in the woods or weekend at the cabin.  Marquette County offers all sorts of fishing opportunities including the world famous Fox River, Buffalo Lake, Montello Lake, Puckaway, Green Lake and the countless other small lakes that dot the area.

Products include:

  • Spinning Reels

  • Bait-casting Reels

  • Fishing Rods

  • Landing Nets

  • Crank Baits

  • Jigs
  • Catfish Supplies
  • Fishing Report CALL 608-297-7170 Ext 11
  • Fishing Accessories For All Occasions
  • Ice, Beverages, Snacks & SUBWAY Sandwiches
Sport Shop:
Mon. - Sat.:
7:30 am - 8:00 pm
Sunday:
8:00 am - 4:00 pm
Hardware Store:
Mon. - Sat.:
7:30 am - 8:00 pm
Sunday:
8:00 am - 4:00 pm
Subway:
Mon. - Sat.:
7:30 am - 8:00 pm
Sunday:
8:00 am - 4:00 pm
Just Ask Rental:
Mon. - Sat.:
7:30 am - 6:00 pm
Sunday:
8:00 am - 4:00 pm
Convenience Store:
Mon. - Sat.:
5:00 am - 9:00 pm
Sunday:
6:00 am - 4:00 pm